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Propaganda and Persuasion,9780803946774

Propaganda and Persuasion

by ;
Edition: 2nd
Format: Hardcover
Pub. Date: 8/1/1992
Publisher(s): Sage Pubns
Availability: This title is currently not available.

Summary

In this revised and expanded edition of the bestselling textbook, Jowett and O'Donnell examine the age-old art of propaganda and a related form of communication - persuasion - from a communication perspective. They present an overview of the history of propaganda, a review of the social scientific research on its effects, and an examination of its applications. New material included covers the Middle East conflict, the Cold War and glasnost, as well as propaganda as it relates to women.

Table of Contents

What is Propaganda and How Does it Differ from Persuasion?
Propaganda Through the Ages
Propaganda Institutionalized
Propaganda and Persuasion Examined
Propaganda and Psychological Warfare
How to Analyze Propaganda
Propaganda in Action
Three Case Studies
How Propaganda Works in Modern Society
Table of Contents provided by Ingram. All Rights Reserved.

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