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Soap, Sex, and Cigarettes A Cultural History of American Advertising,9781133311133

Soap, Sex, and Cigarettes A Cultural History of American Advertising

by
Edition: 2nd
Format: Paperback
Pub. Date: 7/19/2011
Publisher(s): Cengage Learning
Availability: This title is currently not available.

Summary

SOAP, SEX AND CIGARETTES examines how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to today's online viral advertising, the text explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends and issues. The threads of art, industry, culture, and technology unify the work. The text is chronological in its organization and is lavishly illustrated with advertisements.

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