Skip Navigation
List Price: $85.02

Rent Textbook

Select for Price
Add to Cart Free Shipping
There was a problem. Please try again later.

New Textbook

We're Sorry
Sold Out

Used Textbook

We're Sorry
Sold Out

Sports Media : Reporting, Producing, and Planning,9780240807317

Sports Media : Reporting, Producing, and Planning

by ;
Edition: 2nd
Format: Paperback
Pub. Date: 9/14/2005
Publisher(s): ROUTLEDGE
Availability: This title is currently not available.

Summary

A uniquely comprehensive text, Sports Media emphasizes the skills that you will need in order to be successful in the industry. With extensive coverage on reporting, anchoring, and production, this text offers thorough and effective descriptions of the sports reporter and anchor's function in a broadcast environment. Going beyond the essential skills, Sports Media also offers important historical and interesting background on the evolution of the sports industry, some grounding in the business of sports, and a discussion of social issues including the experience of women in sports and sports broadcasting. Covering all aspects of sports broadcasting, this text features reporting, writing leads, style, tricks of the trade, shooting on location, editing, production, live event production, ethics, and resume tapes, as well as tips on seeking employment in the industry. This new second edition focuses on the special new demands and necessary skill you will need for today's converged media - print, broadcast, and digital. * Details the skills you'll need to get work * Valuable tips relevant to today's print-broadcast-Internet media environments * Explains practical, working approaches to behind-the-scenes jobs: producers, layout artists, and website managers

Table of Contents

About the CD-ROM xiii
Preface xv
Introduction xix
Foundations
1(16)
A Look Back
1(2)
From Victoria to Jazz
1(1)
Changing Times
2(1)
The New Media Environment
3(3)
Implications
6(3)
The Future
9(6)
Growth
9(1)
Convergence
10(1)
Competition
11(1)
Entertainment
12(3)
References
15(2)
Reporting
17(26)
Approach
17(6)
Types of Approaches
17(4)
What Determines Approach?
21(2)
Style
23(4)
Different Styles
23(1)
Opinion
23(1)
The ``Homer''
24(1)
Criticism
25(1)
First Person
26(1)
Social Commentary
26(1)
Techniques
27(14)
Planning Ahead
28(1)
Deadline
28(1)
Communication
28(1)
Research and Background
29(1)
Interviewing
30(1)
Objective
30(3)
Audience
33(1)
Respect
34(3)
Specific Questions
37(1)
Story Outline
38(1)
At the Scene
39(2)
References
41(2)
Print
43(28)
An Overall Framework
43(2)
Specific Types of Reporting
45(10)
Game Stories
45(1)
Developed Game Story
45(1)
Beat Game Story
46(1)
Beat Reporting with Michael Wallace
46(5)
Game Day Sidebars
51(1)
Feature Reporting
51(1)
Context
52(2)
Personalization
54(1)
Magazines
55(10)
Sports Magazines: Past, Present, and Future
56(3)
Niche Magazines
59(1)
Content
59(4)
Sports Magazines with Sports Illustrated
63(2)
The Print Experience
65(3)
Print Reporting with Howard Schlossberg
65(3)
References
68(3)
Broadcast
71(18)
Writing Strategies
71(8)
Active Voice
71(1)
Grammar
72(1)
Words and Numbers
73(1)
Simplicity
73(1)
Solid Reporting
74(1)
Broad Education
75(1)
Creativity and Originality
75(1)
Personalization
75(1)
Using Sound
76(1)
Outside Elements
77(2)
Leads and Terminology
79(3)
Packages, Voice Overs, and Voice Over/Sound on Tape
82(2)
Voice Over
82(1)
Voice Over/Sound on Tape
82(1)
Packages
83(1)
Scripting
84(3)
Television
84(2)
Radio
86(1)
References
87(2)
The Internet
89(14)
By the Numbers
89(3)
Content Considerations
92(8)
Functionality
92(1)
Versatility
93(2)
Uniqueness
95(1)
Resources
96(1)
Internet Sports Sites with Gary Kicinski
97(3)
References
100(3)
Video and Visuals
103(20)
Event Photography
103(10)
Shooting on Location
106(1)
Football
106(3)
Basketball
109(2)
Baseball
111(2)
Other Sports
113(1)
Feature Photography
113(3)
General Rules
115(1)
Practicing
116(2)
The Photography of NFL Films
118(1)
Editing
118(3)
References
121(2)
Anchoring and Play-by-Play
123(22)
Anchoring
123(5)
Control
124(1)
Personality
125(1)
Creativity
126(1)
Entertain
127(1)
Play-by-Play
128(10)
Raised on Radio
132(2)
The Electronic Eye
134(2)
The Role of the Analyst
136(2)
Final Advice
138(4)
Style
138(1)
Practice
138(1)
People, Not Statistics
138(1)
Play-by-Play with Ron Franklin
139(3)
References
142(3)
Production
145(36)
Daily Sports Production
145(14)
Print
145(4)
Broadcast
149(1)
Daily Sports
149(9)
Special Productions
158(1)
Live Sports Production
159(18)
Television Production
160(3)
Chain of Command
163(10)
Radio Production
173(1)
Live Events
173(3)
Sports Talk Radio
176(1)
The Future
177(2)
References
179(2)
Economics
181(14)
The Bottom Line
181(1)
The Ratings Game
182(4)
New Approaches
186(3)
Economic Synergy and Breakdown
189(4)
References
193(2)
Public and Media Relations
195(18)
The Sports Media Perspective
195(13)
Local Media Information
196(1)
On Campus
197(3)
Sports Information with Mike Lageschulte
200(5)
The Big Leagues
205(1)
Sports PR with Gregg Ellis
206(2)
The Public Relations Perspective
208(3)
References
211(2)
Ethics
213(16)
Conflict of Interest
214(8)
Media Ownership
214(1)
Boosterism
215(2)
Relationships
217(2)
Perks
219(1)
Homers
219(1)
Advertising
220(2)
Other Issues
222(4)
Manipulation and Honesty
222(1)
Privacy
223(2)
A Double Standard
225(1)
The Bottom Line
226(1)
References
227(2)
Gender and Race
229(18)
Women's Work
229(10)
Crashing the Men's Club
229(5)
Sports Information with Heidi Soliday
234(3)
``Sexploitation?''
237(2)
The Color of Sports
239(4)
Minorities in the Media
239(3)
The Reporting of Race
242(1)
References
243(4)
Employment
247(18)
The Bad News
247(3)
The Numbers Game
248(1)
The Money Pit
249(1)
The Good News
250(11)
Experience
251(2)
Portfolios and Resume Tapes
253(2)
Employer Expectations
255(1)
Resumes, Cover Letters, and Interviews
256(4)
Agents
260(1)
Final Comments
261(2)
References
263(2)
Glossary 265(10)
Index 275

An electronic version of this book is available through VitalSource.

This book is viewable on PC, Mac, iPhone, iPad, iPod Touch, and most smartphones.

By purchasing, you will be able to view this book online, as well as download it, for the chosen number of days.

A downloadable version of this book is available through the eCampus Reader or compatible Adobe readers.

Applications are available on iOS, Android, PC, Mac, and Windows Mobile platforms.

Please view the compatibility matrix prior to purchase.

Visa
Mastercard
American Express
Comodo
McAfee